Outside of this blog, I also publish academic research as a lecturer. Links below go to the full papers.
AI & consumer behavior.
what drives chatgpt's perceived value examines how price and quality perceptions shape how bali-based users value chatgpt.
Academic performance & higher education.
what makes lecturers perform well a study on how management support, passion, and empowerment shape lecturer performance, based on 370 indonesian university lecturers.
Entrepreneurship & student self-efficacy.
why students choose (or avoid) social entrepreneurship looks at how work experience and university support build the empathy and confidence needed to pursue social entrepreneurship.